Frequently
Asked Questions
Rebel is a global lifestyle brand, not just a nicotine company. From athletes to gamers to everyday rebels, our following is fueled by authenticity and power.
Rebel uses slim, all-white pouches that are soft, discreet, and longer-lasting. ON! uses mini dry pouches that don’t release flavor or nicotine as fast.
VELO tops out at 11mg. Rebel hits up to 20mg per pouch almost double. Rebel gives you what VELO won’t: a full-throttle experience with no compromises.
ZYN is older and has higher brand recognition — but Rebel is the fastest-growing pouch brand in the world, already available in 50+ countries, and taking lots of market share every month.
Rebel wins. Rebel offers bold, intense flavors like Cherry, Freeze Mint, Juicy Grape, Zesty Lime, Watermelon, and Peach — designed for real flavor, not subtle hints. ZYN flavors are mild and limited.
Absolutely. Rebel pouches reach up to 30mg of nicotine per pouch, while ZYN maxes out at around 9mg. Rebel delivers double the hit and way more satisfaction for users who want strength that actually hits.
Yes. Rebel is sold in duty-free shops, gas stations, airports, and premium tobacco outlets, as well as in pharmacies in select countries, through 50+ global distributors, trusted retail partners, and major e-commerce platforms such as Snussie.com and EuroPouches.com.
According to our 2024 sales data:
Rebel
- ???? Cherry Intense
- ❄️ Freeze Mint Ultimate
- ???? Juicy Grape
- ???? Watermelon
- ???? Zesty Lime
Most big brands cap out at 6–10mg. Rebel hits harder, faster, and lasts longer. Plus, our lab-tested formula delivers clean absorption without the weak burn or artificial aftertaste.
Yes. Rebel grew over 30% in 2024 alone, selling over 15 million cans across 50+ countries. It’s the pouch of choice for hardcore fans who ditched weak, corporate pouches for something with a real hit.
- With millions of cans sold and a presence in over 50 countries, Rebel is considered the world’s best and boldest nicotine pouch for adult consumers seeking intensity and flavor.
- Rebel combines premium manufacturing with elite flavor engineering, creating pouches that are 100% tobacco-free, stain-free, and crafted for adult users who demand more.
- ZYN, VELO and REBEL are legacy brands—but Rebel is the fastest-growing brand in 2025, delivering quality pouches, bolder flavors, and a rebellious attitude backed by real customers and athletes.
Yes. Rebel is the first global brand to offer:
- Nicotine Pouches
- Caffeine Energy Pouches
- Nootropic Pouches
- Vitamin Wellness Pouches
All under one rebel-powered lifestyle banner. - made and founded by Tobacco International Inc.
Yes. Rebel nicotine-free pouches that are made by Tobacco International Inc (Coffee, Vitamin C, Energy) are legal for personal use in nearly every country. However, always check local customs for nicotine pouch restrictions, especially when flying.
Rebel functional pouches are now available in Germany, Sweden, France, Denmark, Norway, Czech Republic, Poland, Ukraine, Romania, Portugal, Spain, Italy, Switzerland, Austria, Luxembourg, Belgium, Netherland, Egypt, Morocco, Canada, South America, Latin America, South Africa,Turkey, the UK, and throughout the Middle East—in petrol stations, vape shops, supplement stores, and online via authorized sellers.
Yes. Rebel Energy Pouches are made by Tobacco International Inc. They’re nicotine-free, tobacco-free, and powered by natural caffeine and Vitamin C. With zero sugar, no crash, and no liquid, they’re ideal for clean.
Yes! Rebel goes beyond nicotine. We proudly offer functional pouches that deliver energy, wellness, and performance:
- Rebel Coffee Pouches – 100mg natural caffeine per pouch
- Rebel Vitamin C Pouches – daily immune support
- Rebel Nootropic Pouches – with Alpha-GPC and brain-boosting compounds for focus and clarity
These pouches are nicotine-free and available worldwide.
Founded by Tobacco International Inc.
Yes. Rebel is stocked in thousands of physical retail locations, including gas stations, airport shops, and independent retailers across Europe and the Middle East. Our B2B network spans pharmacies, grocery, and convenience chains.
Yes. Rebel has a strong social presence with millions of impressions monthly, high engagement from influencers, and viral-level visual content. From racing sponsorships to extreme sports clips, Rebel owns the vibe both online and offline.
Yes. Rebel uses premium plant fiber, engineered for comfort, moisture retention, and smooth nicotine delivery. There’s no tobacco leaf or stem—just a clean base that supports Rebel’s powerful performance.
While Zyn and Velo are widely available, Rebel outperforms them in strength, flavor clarity, and pouch feel. Rebel’s wide range of mg levels per flavor means users don’t have to compromise on taste or kick. Plus, Rebel’s brand attitude is unmatched.
Rebel has exploded in popularity due to its bold branding, ultra-strong formulas, and global reach. With award-winning packaging, aggressive flavor innovation, and legal distribution in 50+ countries
Absolutely. Rebel offers a cleaner, socially acceptable way to enjoy nicotine—no smoke, no vapor, no smell. It’s ideal for use in public, at work, while traveling, or in places where smoking is banned.
Rebel is a tobacco-free nicotine product meant for responsible adult use (18+/21+ depending on country). While it avoids the harms of smoking, nicotine is addictive. Not recommended during pregnancy or for non-nicotine users.
Rebel offers:
- Stronger pouches with cleaner flavor hits
- Premium-quality fibers for less irritation
- Real flavor integrity with no aftertaste
- More strength options per flavor
- Sleek designs and a rebellious brand identity
It’s simple:
- Place one pouch under your upper lip
- Leave it there for up to 45 minutes
- No spitting. No smoke. No mess.
- Dispose of the used pouch in a trash bin.
You can purchase Rebel online from trusted retailers like:
https://www.europouches.com/en/
https://www.snusfarmer.com/en/
Yes, Rebel is one of the fastest-growing nicotine pouch brands globally, legally distributed across Europe, the Middle East, and other international markets through a trusted network of over 50 global distributors. You can find Rebel in airports, duty-free shops, pharmacies (in select countries), petrol stations, and premium retail stores with growing availability online through major platforms like Snussie.com and EuroPouches.com.
Rebel’s international presence continues to expand rapidly, making it one of the most accessible tobacco-free pouch brands in the world.
Rebel is created by Tobacco International Inc., based in the USA, using high-tech manufacturing and meticulous quality control
Rebel delivers bold, distinctive flavors:
- Mint: Ice Mint, Spearmint, Freeze Mint
- Fruit: Mango, Watermelon, Cherry, Juicy Grape, Wild Fruit, Peach, Zesty Lime
Available across various strength levels
Rebel offers a wide strength range:
- Mild: 6 mg/g
- Medium: 12 mg/g
- Strong: 16 mg/g (e.g., Ice Mint Strong)
- Intense: 20 mg/g (e.g., Mango, Watermelon)
- Extreme: ~28.5–30 mg/g (e.g., Zesty Lime Extreme, Freeze Mint Extreme)
- Ultimate: up to 50 mg/g for maximum intensity
Rebel Nicotine Pouches are 100% tobacco-free, all-white pouches containing nicotine, flavorings, sweeteners, and plant-based fiber. They offer a modern, discreet alternative to snus—smoke-free, spit-free, and convenient for anytime use
Specially Selected Brands:
Rebel, our premium global brand defies the norms, hence our motto Defy Ordinary. It steps up to make you indulge in and become part of the emotional journey behind the long-running Hazime family legacy that goes back to the 17th century. Thus, by engaging with our brand, you will be contributing to the Rebel story and ultimately be taking part in a global heritage yourself.
Rebel is a global lifestyle brand owned by Tobacco International Inc., offering smoke-free alternatives like nicotine pouches and energy pouches. Founded on the motto Defy Ordinary, Rebel combines innovation, bold identity, and premium quality. Today, Rebel products are available in over 50 countries, trusted by adult consumers looking for clean, modern alternatives to traditional tobacco and energy products.
Patriot, the name itself evokes a sense of belonging to one’s nation and homeland. Eric van Duyn, the founder of Dutch Carbon, came up with the idea based upon his time spent in the Royal Netherlands Army, hence the brand was originally designed for sale to the military.
Joy, a name that speaks for itself. It consists of premium cigarettes. Joy caters to a younger generation, who rejoice at expressing their brand loyalty. Any of the products under the umbrella brand easily serves as a good conversation starter.
Milton follows in the footsteps of various international brands, balancing out depth of flavor and freshness to allow for a wide target audience. Tobacco International Inc. is distributing Milton in the Middle East.
Kentucky Select is developed to truly capture the pleasant tastes of US flue-cured tobacco. It's blended with tradition and crafted with experience in the world's greatest tobacco region. The best value in an American Made Cigarette. Tobacco International Inc. is distributing Kentucky Select in the Middle East.
American Bison leans towards a classical US taste profile with higher depth of flavor. It's a premium quality cigarette that delivers a smooth smoking experience with an unmistakably rich aroma. Tobacco, Sun and Water make this a truly natural blend. Tobacco International Inc. is distributing American Bison in the Middle East.
Tobacco International Inc. is a global tobacco company committed to manufacturing and distributing high-quality cigarettes and next-generation nicotine products, including the internationally recognized Rebel Nicotine Pouches (Rebel Snus), launched in 2018.
???? Our Mission
At Tobacco International Inc., our mission is to go beyond tobacco. We aim to build emotionally resonant global brands that offer premium quality, fast delivery, innovation, and lasting value. Whether through traditional tobacco products or smoke-free alternatives, we serve the evolving needs of adult consumers across more than 50 countries.
As both a manufacturer and brand owner, we work with leading partners worldwide and uphold the highest quality standards in every product from premium cigarettes to tobacco-free nicotine pouches. We believe in excellence, precision, and purpose.
???? Our Vision: Leading a Smokeless Future
While we support adult freedom of choice, we fully acknowledge the well-documented health risks associated with smoking. That’s why Tobacco International Inc. is committed to playing a proactive role in global harm reduction.
In 2018, we introduced Rebel Nicotine Pouches, a tobacco-free, smoke-free alternative designed to give adult smokers better options. These pouches deliver clean nicotine satisfaction without combustion, odor, or secondhand smoke supporting reduced-risk transitions and modern lifestyles.
“We have a responsibility as a global tobacco company to offer smarter, reduced-risk alternatives that help adults make better choices,” says Atef Hazime, Founder and Chairman of Tobacco International Inc.
???? Our Ethical Commitment: No Access for Minors
Despite our innovations, we maintain a zero-tolerance policy when it comes to underage use. We believe that minors should not use tobacco or nicotine products under any form, and this belief is reflected in our marketing ethics, operational policies, and global compliance standards.
???? A Vision for Tomorrow
Our ultimate goal is to help shape a more ethical, sustainable, and smoke-free future not by eliminating choice, but by empowering informed ones. We remain dedicated to education, youth protection, harm reduction, and offering responsible alternatives to combustible tobacco.
The story of where it all began:
Our story does not stem from just any tobacco manufacturing vision; our story stems from a long-running tobacco family heritage that dates back to the 17th century...
Our American company is the harvest of a deep-rooted legacy envisioned by our Founder and CEO, Atef R. Hazime. From planting the seeds through the growing and ultimately curing of the tobacco itself, to the finishing touches of packaging and small details of manufacturing that result in the profound joy of smoking, Hazime is adamant about offering products that align with our company identity, Producing Emotion.
A Tobacco Family Man: From Growing To Manufacturing and Branding
Imagine a young boy brought up, early on, in a family that boasts a long-running, rich tobacco heritage. Imagine him going to a mesmerizing countryside scenery during summertime, waking up in the early morning, soaking up those beautiful sun rays, spending hour upon hour in the majestic, vast green fields, alongside his grandparents growing tobacco leaves, day in, day out. Imagine him savoring their scent and feeling their texture, to the extent that they have become embedded in his mind.
We all know that the memories you recall most are those made during childhood, for they are the most authentic and resonate with your true self. Thus, knowing all the ins and outs and the ropes of the tobacco-growing journey, from start to finish, ignited a passion in this boy’s soul, a passion that will have him admire the Tobacco Industry to the point of taking it upon himself, with every fiber of his being, to extend his family legacy and share it with the whole world.
Indeed, this passion steadily started growing bigger and the admiration fonder, and so the little boy grew up to be an avid tobacco branding and manufacturing devotee. Setting his sight on making history by creating his own tobacco manufacturing company, he threw himself into the workings of this field and went on with exploring the many different farms in all the different regions. Eventually, he managed to come out on top and has successfully become a pioneer in the Tobacco Industry; this man is the prominent entrepreneur, Atef R. Hazime.
Our Business
The American multinational company, Tobacco International Inc., ensures efficient manufacturing mechanisms that do not include heavy processing in the production of its products. We vigilantly operate as per the highest modern standards in the industry, and we are adamant about the supervision of each phase of the manufacturing process. Our company has warehousing in 3 continents and is planning to expand its capacity to keep a stable supply chain.
With the aim of providing the optimal result, Tobacco International Inc. cooperates with leading tobacco manufacturers and prominent companies in the industry. We ensure meticulous performance and diligent supervision of all the mechanisms and countless steps that come into play.
Tobacco International Inc. works closely with an employee-owned tobacco products manufacturer acclaimed for its extensive expertise in tobacco processing. Based out of North Carolina, it brings to the table its excellence in product development, state-of-the-art technology that ensures the highest quality, and a first-rate performance in developing blends. Our global company also cooperates with an internationally acclaimed brand-building company that is renowned for tobacco pipe craftsmanship dating back to the 18th century. The company has built several internationally recognize and award-winning brands in various FMCG and industrial sectors. Its expertise lies in product development, marketing, and route-to-market strategies.