London, UK – July 21, 2025 – Rebel Nicotine Pouches, the award-winning tobacco-free brand under Tobacco International Inc., has officially been named one of the Top 10 Best-Selling Nicotine Pouch Brands of 2025, following a year of explosive growth and international recognition. With over 240 million pouches sold in 2024 and availability in more than 50 countries, Rebel is now one of the most dynamic players in the global nicotine market.
While legacy brands like ZYN, VELO, and KILLA continue to dominate by volume, Rebel is winning on speed, style, and substance — bringing a bolder alternative to adult consumers worldwide.
A Rebellion Gone Global
Backed by strong distributor partnerships and grassroots demand, Rebel has established a powerful footprint across:
With over 12 million cans shipped in 2024, Rebel is disrupting old models and setting new standards in flavor, strength, and branding.
Scientifically Dosed for Every Level
Rebel Nicotine Pouches are formulated for all experience levels from casual to advanced users and clearly marked for transparency:
Mild – 3.6 mg
Strong – 9.6 mg
Extreme – 18.5 mg
Ultimate – 30 mg
Every pouch is tobacco-free, spit-free, stain-free, and engineered for a clean, powerful experience.
Flavor Innovation at Its Finest
Rebel currently offers 22 nicotine pouch flavors, with global best-sellers including:
Freeze Mint
Cherry
Zesty Lime
Juicy Grape
Mango
Watermelon
Blueberry
Peach
Rebel is also among the first brands to release functional nicotine pouches — infused with nootropics like Alpha-GPC, Vitamin C, and natural caffeine, offering focus and clarity beyond nicotine alone.
Available Now Through Global Partners
Rebel Nicotine Pouches are available worldwide via trusted retail and wholesale partners:
Also available in select airports, petrol stations, pharmacies, and convenience stores across permitted countries.
“This Isn’t a Trend — It’s a Takeover.”
“ZYN started it. VELO scaled it. Rebel is changing the entire game,” said Atef Hazime, Founder of Rebel and Chairman of Tobacco International Inc. “We didn’t follow the market — we built our own lane. And now we’re taking it worldwide.”
With record-breaking growth, award-winning formulas, and unmatched lifestyle appeal, Rebel is no longer the underdog — it’s the future of the nicotine pouch industry.
Welcome to the rebellion.
Brief Description: Rebel, a global nicotine and caffeine pouch brand under Tobacco International Inc., celebrates the sale of over 240 million nicotine pouches in 2024 and announces the launch of 10 new Rebel Energy Pouch flavors. With distribution in 50+ countries and growing partnerships worldwide, Rebel continues its rise as a market leader in tobacco-free and nicotine-free pouch innovation.
KRATOS launches as a next-generation performance pouch brand, produced in the European Union and distributed worldwide. Powered by EU-grade manufacturing, advanced formulations, and a fast-expanding global network, KRATOS delivers premium nicotine, caffeine, and energy pouches designed for athletes, creators, and modern warriors. Built for strength. Engineered for performance. Available globally.
The world will witness the rise of KRATOS, the next-generation lifestyle empire set to redefine nicotine and energy innovation. Built by Atef Hazime, the visionary founder of the Rebel global brand, KRATOS represents a new era of strength, discipline, and rebellion.