Tobacco International and Dutch Carbon Keep Sustainability in Sight Through New Smokeless Product
05 Mar, 2021Tobacco International Inc. alongside Dutch Carbon are working on creating an innovative, premium line of various smokeless tobacco products, as part of a ‘smokeless future’ vision.
In an initiative to help reduce the health risks of smoking, Tobacco International Inc. is launching ‘white snus’ products under the umbrella brands REBEL and PATRIOT, representing the first official release of the smokeless line. The premium products will serve as less harmful, nicotine-based alternatives to all tobacco consumers.
The smokeless nicotine pouches are produced as per the highest standards in Scandinavian countries by reputable manufacturers, utilizing solely top-quality materials. The new products come in different flavors, are easily placed under the upper lip, and are convenient when smokers can’t light up cigarettes, or when they simply do not want to disturb other people.
Tobacco International Inc. in cooperation with Dutch Carbon have conducted multiple in-depth studies and have co-invested over USD 20 million in developing and manufacturing reduced-risk tobacco products that could possibly incite adult smokers to cut down on smoking. Nonetheless, even with the reduced risk factors associated with ‘snus’, the companies are still adamant about the complete restriction of these alternatives among underage persons, especially young adolescents.
In fact, both parties fundamentally consider the launching of the smokeless nicotine pouches to be a stepping stone to the actual execution of a comprehensive agenda that envisions a possible smoke-free world.
Tobacco International’s vision mainly aims at building an “ethical and sustainable future” for adult smokers. “I believe it is our responsibility as a leading Tobacco company to help reduce the harmful health effects of smoking. We hope that this ethical approach encourages people to cut down on traditional smoking practices and embrace better alternatives,” said Mr. Atef Hazime, Founder of Tobacco International Inc.
“We feel it as part of our duty towards our consumers to provide them with the best there is. We are always ready to go the extra mile to make sure we meet our strict and high standards,” said Mr. Eric van Duyn, CEO of Dutch Carbon.
In this regard, the awaited ‘white portion snus’ products will be launched in August 2021.
About Tobacco International Inc.
Tobacco International Inc. is an American multinational, pioneering tobacco company that manufactures and sells a wide range of premium, topmost quality tobacco products sourced from America securing world-class standards.
Mr. Atef Hazime, Founder of Tobacco International Inc., comes from a long-running tobacco family heritage that dates back to the 17th century, hence building on extensive years of experience and expertise in the industry.
The company operates in the United States of America, South America, the Middle East, Asia and Africa.
stay updated
READ ALSO
Tobacco International Inc. has announced a major strategic shift to gradually transition away from traditional tobacco processing by 2030. The company is expanding into smoke-free and functional consumer products through the launch of the KRATOS platform, which will include nicotine pouches, nicotine-free pouches, caffeine and functional pouches, and performance energy beverages designed for modern lifestyles. The initiative reflects the company’s long-term vision to focus on innovation, convenience, and next-generation alternatives for adult consumers.
KRATOS ZERO Double Mint nicotine-free pouches, part of the KRATOS performance platform developed by Tobacco International Inc, are among the products entering Australia and New Zealand through the new partnership with NordicPouch New Zealand.
KRATOS® is a multi-category global performance brand operating across functional energy beverages, caffeine formats, and modern oral alternatives. Designed as an integrated performance platform, KRATOS® combines disciplined brand architecture with scalable product systems to ensure consistency across markets and regulatory environments. With growing distribution across Europe and expanding international partnerships, KRATOS® is structured for long-term global positioning in the performance and energy sectors.